Melbourne • since 2003
About Us
Founded by master hairdresser Anthony Valerio, our journey began with a simple commitment: delivering exceptional salon craft, personalized styling, and hair care that prioritizes true structural health over quick fixes.
Melbourne • since 2003
Where the magic happens
At our flagship suite in Doncaster, we pair private, full-service salon artistry with our own custom-formulated, Melbourne-made professional haircare lines.
Embellish by Valerio
Born in Melbourne, Crafted for the Salon.
Backed by decades of hands-on styling expertise, Valerio Haircare combines precision salon heritage with high-performance manufacturing.
Formulated right here in Melbourne, our professional-grade hair care, colouring, and treatment ranges are engineered with balanced pH levels, natural botanical oils, and hair-strengthening proteins.
Built for trade stylists and hair lovers who refuse to compromise on strength, shine, and structural health.
Team
With over two decades behind the chair, Anthony Valerio is the visionary behind Valerio Hair. A master of precision cutting and bespoke colour, his dedication to structural hair health inspired him to formulate his own Melbourne-made product line. Today, Anthony continues to blend art, science, and personal connection at his flagship Westfield Doncaster studio.
